Difference between revisions of "Gwu-program"

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& Public Affairs. "From Gatekeeper to Information Valet: A Blueprint for Sustaining Journalism," will convene in the Jack Morton Auditorium,
 
& Public Affairs. "From Gatekeeper to Information Valet: A Blueprint for Sustaining Journalism," will convene in the Jack Morton Auditorium,
 
805 21st Street NW, in downtown Washington, from 10 a.m. until 4:30 p.m. The
 
805 21st Street NW, in downtown Washington, from 10 a.m. until 4:30 p.m. The
−
participatory event will include an a morning briefing on the Journalism Trust intiative launched by the Reynolds Institute, a strategic overview of news industry opportunities and challenges, and a presentation and discussion of the Information Valet Project. After lunch, [http://www.journalism.missouri.edu/faculty/lee-wilkins.html Dr. Lee Wilkins,]
+
participatory event will include an a morning briefing on the Journalism Trust intiative launched by the Reynolds Institute, a strategic overview of news industry opportunities and challenges, and a presentation and discussion of the Information Valet Project.  
 +
<p>After lunch, [http://www.journalism.missouri.edu/faculty/lee-wilkins.html Dr. Lee Wilkins,]
 
professor, Missouri School of Journalism, will unveil and comment on findings from a new national
 
professor, Missouri School of Journalism, will unveil and comment on findings from a new national
 
survey of public attitudes toward the sharing of private information via
 
survey of public attitudes toward the sharing of private information via
 
the web; Missouri graduate student Emily Sussman will document and discuss a 14-year history of efforts to "monetize" news and other web content; and we'll manage one round of breakout sessions to assess what we've learned and consider next steps. Time permitting, we may assemble a discussion panel including experts on Internet privacy, advertising and commerce.  
 
the web; Missouri graduate student Emily Sussman will document and discuss a 14-year history of efforts to "monetize" news and other web content; and we'll manage one round of breakout sessions to assess what we've learned and consider next steps. Time permitting, we may assemble a discussion panel including experts on Internet privacy, advertising and commerce.  
 +
 +
==Symposium planned April 27 at George Washington University ==
 +
<h3>[https://extweb.missouri.edu/NewWebReg/Login.aspx?uid=3&pid=112 REGISTRATION PENDING]</h3><hr>
 +
To detail the Journalism Trust Association and explore options for the Information Valet Service, the [http://rji.missouri.edu Donald W. Reynolds Journalism
 +
 +
Institute,] is co-presenting a one-day symposium on Monday, April
 +
27, in collaboration with The George Washington University School of Media
 +
& Public Affairs. "From Gatekeeper to Information Valet: A Blueprint for Sustaining Journalism," will convene in the Jack Morton Auditorium,
 +
805 21st Street NW, in downtown Washington, from 10 a.m. until 4:30 p.m. The
 +
participatory event will include an a morning briefing on the Journalism Trust intiative launched by the Reynolds Institute, a strategic overview of news
 +
 +
industry opportunities and challenges, and a presentation and discussion of the Information Valet Project. After lunch,
 +
 +
[http://www.journalism.missouri.edu/faculty/lee-wilkins.html Dr. Lee Wilkins,]
 +
professor, Missouri School of Journalism, will unveil and comment on findings from a new national
 +
survey of public attitudes toward the sharing of private information via
 +
the web; Missouri graduate student Emily Sussman will document and discuss a 14-year history of efforts to "monetize" news and other web content; and we'll
 +
 +
manage one round of breakout sessions to assess what we've learned and consider next steps. Time permitting, we may assemble a discussion panel including
 +
 +
experts on Internet privacy, advertising and commerce.
  
  
 
(Times are approximate.)  
 
(Times are approximate.)  
  
−
In the morning that day:
 
  
−
1) 10 a.m. -- Announce the "Journalism Trust Initiative's Innovation Engine at
+
===10 a.m. -- Inaugural Briefing: The Journalism Trust Innovation Engine===
−
RJI" Martin Langeveld would be project director. A one-year do-tank to
+
<li>
−
discover, assess, integrate and deploy multiple revenue solutions for the news
+
*with the intention of broadly collaborating with other institutions and enterprises, the Donald W. Reynolds Journalism Institute at the Missouri School of
−
industry (of which InfoValet is just one) Platform agnostic (which is why this
+
 
−
can't be done by NAA or API).
+
Journalism is seeding the Journalism Trust Innovation Engine at RJI. It's a one-year, "do-tank" to discover, assess, integrate and deploy multiple revenue  
 +
 
 +
solutions for the news industry across multiple platforms. Learn about the ideas and people behind the Engine in a short briefing and an interactive
  
−
2) 10:30 a.m. -- Present a strategic analysis of the news/journalism business
+
idea-gathering session. </li>
−
and marketplace, with lots of research data (not new data, but a comprehensive
 
−
compilation and synthesis by Steve Mott, who you know is an ex-McKinsey type)
 
  
−
10:45 a.m. -- break
+
===10:30 a.m. -- The Strategic Landscape: A briefing by Steve Mott ===
 +
<li>
 +
*RJI commissioned former journalist and noted payments-industry analyst and consultant Stephen Mott of BetterBuyDesign to comprehensively study the best
  
−
3) 11:00 a.m. Present InfoValet. Concept demonstration of "how InfoValet will
+
research on mobile, print and web marketplaces to paint a picture from a non-news-industry perspective of strategies for sustaining journalism. Be prepared
−
work". Do not imply this is working code; the idea is to present the idea and
 
−
check that there is consensus on need. Provide some guidance on when to expect
 
−
prototype. Bill Densmore and Jeff VanderClute will present.
 
  
−
4) 11:45 a.m. -- We'll describe the afternoon proceedings, and will ask people
+
for some surprises in his thought-provoking report. </li>
−
to, during lunch, post on a wall ideas for afternoon breakout sessions.
 
  
−
Noon -- We'll then do a box lunch in an environment where people can mingle,
+
===11 a.m. -- Work in progress: The Information in Valet Project===
−
which will allow for informal sharing of reactions to what's just been
+
<li>
−
presented -- some informal sense making.
+
*Moving from mass markets to mass customization, from gatekeeper to "information valet" is an urgent task for traditional print and broadcast news
  
−
During lunch, I and other organizers will be looking at the break-out calls,
+
organizations. Reynolds Fellow Bill Densmore and collaborator Jeffrey Vander Clute and collaborators present a work-in-progress concept solution addressing
−
and trying to boil them down to a number of sessions (2-5 depending on overall
 
−
attendance) that are related in their called topics. This is sort of like what
 
−
we did at "Blueprint."
 
  
−
AFter the box lunch:
+
user privacy, interest-based advertising, customized news and multi-site subscription networks -- including a proposed launch timetable. What's missing? A
  
−
4) 1 p.m. -- Lee Wilkins will present the privacy-study results, with Q&A;
+
Q&A follows. </li>
−
possibly some briefs from other privacy/demographics experts, if we get them in
 
−
the room.
 
  
−
5) 1:45 p.m. -- For this whole semester, we've had a brilliant grad student at
+
===11:45 a.m. -- The Wall of ideas: Taping the wisdom of our crowd ===
−
Mizzou working on a conceptual history of efforts to finance web news content,
+
<li>
−
going back to 1995. She's going to report that history in a PowerPoint, with
+
*The Jack Morton Auditorium and adjacent foyer offers the space during lunch for participants to caucus and agree on critical topics to propose for discussion during one round of concurrent, group-called breakout sessions in the afternoon. We'll describe how the convening process works before serving a box lunch.</uli>
−
her own critical analysis. It should give people a baseline. Her name is Emily
 
−
Sussman.
 
  
−
Recall also that John Hart, who was general counsel to the New Century Network
+
===Noon-1 p.m. -- BOX LUNCH -- A chance to network ideas, and post breakouts
−
and who has been advising InfoValet, will also be there. There may be many
+
<li>
−
other people in the Jack Morton Auditorium at GWU (a really stunning facility,
+
*Post discussion topics on the News Wall, and negotiate with fellow convenors to combine or morph related topics.</li>
−
BTW), with specific knowledge; and we'll probably get some Q&A going after both
 
−
Lee's and Emily's presentations.
 
  
−
2:30 p.m. -- Discussion and snack break. (Behind the scenes, we tee up the
+
===1 p.m. -- The Value of privacy: Findings from a new national study -- Prof. Lee Wilkins===
−
breakouts)
+
<li>
 +
*As the public becomes more aware of how its time and attention is "monetized," what are citizens willing to trade for the privacy, and how is it valued? Missouri School of Journalism Prof. Lee Wilkins reveals results from a new national study completed in in early April. </li>
  
−
6. 3:00 p.m. -- Self-identified convenors call their 2-5 breakouts. (We will
+
===1:45 p.m. -- The value of information: The Internet's 14-year flirtation with "paying for content"===
−
have done a bit of orchestrating of the ideas posted and checked with each lead
+
<li>
−
convenor or convenors who we want to conflate their ideas).
+
*Missouri School of Journalism graduate researcher Emily Sussman quickly previews her forthcoming paper surveying 14 years of experiments aimed at finding a new source of online revenue for news besides advertisements. Have any ideas worked? Remember the New Century Network? What do pioneers think today? What has been the impact on news? '''A Q&A follows.'''</li>
  
−
3:45 p.m.-4:15 p.m. -- Break outs return -- A very fast faciliated "what have
+
===2:15 p.m. -- Discussion and snack break -- preparing for breakouts ===
 +
<li>
 +
*Five briefings in four hours: It's time to connect the dots and assess options and get ready for a flight of breakout sessions.</li>
 +
 
 +
=== 2:30 p.m -- Self-identified convenors call their 2-5 breakouts===
 +
<li>
 +
*Breakouts disperse within Jack Morton, the atrium and other designated spaces. The goal: Formula recommendations and ideas for action for the Innovation Engine, the InfoValet Project and the general journalism community. Return with three ideas and at least one proposed action step.
 +
 
 +
 
 +
=== 3:15 p.m. -- What we've learned / Next steps===
 +
*Our breakout session scribes return and present -- A fast, faciliated "what have
 
we learned" and "next steps"  session. (Bill Densmore)
 
we learned" and "next steps"  session. (Bill Densmore)
 +
<p>
 +
For more information [mailto:densmorew@rjionline.org email] Bill Densmore, 2008-2009 Reynolds Fellow, or call 573-882-9812 for more information.
 +
 +
 +
 +
 +
 
<hr>[http://newshare.com/wiki/index.php/Gwu-program VIEW PROGRAM / SCHEDULE]<HR>
 
<hr>[http://newshare.com/wiki/index.php/Gwu-program VIEW PROGRAM / SCHEDULE]<HR>
 
For more information [mailto:densmorew@rjionline.org email] Bill Densmore, 2008-2009 Reynolds Fellow, or call 573-882-9812 for more information.
 
For more information [mailto:densmorew@rjionline.org email] Bill Densmore, 2008-2009 Reynolds Fellow, or call 573-882-9812 for more information.

Revision as of 06:28, 8 April 2009

Symposium planned April 27 at George Washington University

REGISTRATION PENDING

To detail the Journalism Trust Association and explore options for the Information Valet Service, the Donald W. Reynolds Journalism Institute, is co-presenting a one-day symposium on Monday, April 27, in collaboration with The George Washington University School of Media & Public Affairs. "From Gatekeeper to Information Valet: A Blueprint for Sustaining Journalism," will convene in the Jack Morton Auditorium, 805 21st Street NW, in downtown Washington, from 10 a.m. until 4:30 p.m. The participatory event will include an a morning briefing on the Journalism Trust intiative launched by the Reynolds Institute, a strategic overview of news industry opportunities and challenges, and a presentation and discussion of the Information Valet Project.

After lunch, Dr. Lee Wilkins, professor, Missouri School of Journalism, will unveil and comment on findings from a new national survey of public attitudes toward the sharing of private information via the web; Missouri graduate student Emily Sussman will document and discuss a 14-year history of efforts to "monetize" news and other web content; and we'll manage one round of breakout sessions to assess what we've learned and consider next steps. Time permitting, we may assemble a discussion panel including experts on Internet privacy, advertising and commerce.

Symposium planned April 27 at George Washington University

REGISTRATION PENDING

To detail the Journalism Trust Association and explore options for the Information Valet Service, the [http://rji.missouri.edu Donald W. Reynolds Journalism

Institute,] is co-presenting a one-day symposium on Monday, April 27, in collaboration with The George Washington University School of Media & Public Affairs. "From Gatekeeper to Information Valet: A Blueprint for Sustaining Journalism," will convene in the Jack Morton Auditorium, 805 21st Street NW, in downtown Washington, from 10 a.m. until 4:30 p.m. The participatory event will include an a morning briefing on the Journalism Trust intiative launched by the Reynolds Institute, a strategic overview of news

industry opportunities and challenges, and a presentation and discussion of the Information Valet Project. After lunch,

Dr. Lee Wilkins, professor, Missouri School of Journalism, will unveil and comment on findings from a new national survey of public attitudes toward the sharing of private information via the web; Missouri graduate student Emily Sussman will document and discuss a 14-year history of efforts to "monetize" news and other web content; and we'll

manage one round of breakout sessions to assess what we've learned and consider next steps. Time permitting, we may assemble a discussion panel including

experts on Internet privacy, advertising and commerce.


(Times are approximate.)


10 a.m. -- Inaugural Briefing: The Journalism Trust Innovation Engine

    • with the intention of broadly collaborating with other institutions and enterprises, the Donald W. Reynolds Journalism Institute at the Missouri School of
    Journalism is seeding the Journalism Trust Innovation Engine at RJI. It's a one-year, "do-tank" to discover, assess, integrate and deploy multiple revenue solutions for the news industry across multiple platforms. Learn about the ideas and people behind the Engine in a short briefing and an interactive idea-gathering session.

    • 10:30 a.m. -- The Strategic Landscape: A briefing by Steve Mott

    • RJI commissioned former journalist and noted payments-industry analyst and consultant Stephen Mott of BetterBuyDesign to comprehensively study the best
    research on mobile, print and web marketplaces to paint a picture from a non-news-industry perspective of strategies for sustaining journalism. Be prepared for some surprises in his thought-provoking report.

    • 11 a.m. -- Work in progress: The Information in Valet Project

    • Moving from mass markets to mass customization, from gatekeeper to "information valet" is an urgent task for traditional print and broadcast news
    organizations. Reynolds Fellow Bill Densmore and collaborator Jeffrey Vander Clute and collaborators present a work-in-progress concept solution addressing user privacy, interest-based advertising, customized news and multi-site subscription networks -- including a proposed launch timetable. What's missing? A Q&A follows.

    • 11:45 a.m. -- The Wall of ideas: Taping the wisdom of our crowd

    • The Jack Morton Auditorium and adjacent foyer offers the space during lunch for participants to caucus and agree on critical topics to propose for discussion during one round of concurrent, group-called breakout sessions in the afternoon. We'll describe how the convening process works before serving a box lunch.</uli>
    ===Noon-1 p.m. -- BOX LUNCH -- A chance to network ideas, and post breakouts
    • Post discussion topics on the News Wall, and negotiate with fellow convenors to combine or morph related topics.

    1 p.m. -- The Value of privacy: Findings from a new national study -- Prof. Lee Wilkins

    • As the public becomes more aware of how its time and attention is "monetized," what are citizens willing to trade for the privacy, and how is it valued? Missouri School of Journalism Prof. Lee Wilkins reveals results from a new national study completed in in early April.

    1:45 p.m. -- The value of information: The Internet's 14-year flirtation with "paying for content"

    • Missouri School of Journalism graduate researcher Emily Sussman quickly previews her forthcoming paper surveying 14 years of experiments aimed at finding a new source of online revenue for news besides advertisements. Have any ideas worked? Remember the New Century Network? What do pioneers think today? What has been the impact on news? A Q&A follows.

    2:15 p.m. -- Discussion and snack break -- preparing for breakouts

    • Five briefings in four hours: It's time to connect the dots and assess options and get ready for a flight of breakout sessions.

    2:30 p.m -- Self-identified convenors call their 2-5 breakouts

    • Breakouts disperse within Jack Morton, the atrium and other designated spaces. The goal: Formula recommendations and ideas for action for the Innovation Engine, the InfoValet Project and the general journalism community. Return with three ideas and at least one proposed action step.

    3:15 p.m. -- What we've learned / Next steps

    • Our breakout session scribes return and present -- A fast, faciliated "what have

    we learned" and "next steps" session. (Bill Densmore)

    For more information email Bill Densmore, 2008-2009 Reynolds Fellow, or call 573-882-9812 for more information.

    VIEW PROGRAM / SCHEDULE

    For more information email Bill Densmore, 2008-2009 Reynolds Fellow, or call 573-882-9812 for more information.

    • Retrieved from "http://densmore.newshare.com/wiki/index.php?title=Gwu-program&oldid=1526"